The rise of digital technology has dramatically changed the way we collect and store items. Gone are the days when people had to physically store items in their homes or visit museums to view collections. Today, collections can be easily stored, shared, and viewed online, allowing people to access and appreciate their favorite items from anywhere in the world. But while the convenience of online collections is undeniable, it is also true that there is something missing from the experience: the tactile, sensory experience of holding an item in one's hands and admiring it up close.

That's why an increasing number of collectors are turning to physical stores to display and sell their collections. By turning collections into merchandise, collectors can share their items with the world, and also generate some income from them. And with the rise of pop-up stores, it is now easier than ever to turn collections into merchandise.

Pop-up stores are temporary retail spaces that are set up for a limited time, usually to promote a product, event, or brand. They have become increasingly popular in recent years, as they allow retailers to test new products, reach new customers, and build brand awareness without committing to a long-term lease.

For collectors, pop-up stores provide a unique opportunity to showcase and sell their collections. By setting up a pop-up store, collectors can offer the public an opportunity to see and touch their items, to learn about the history and significance of each piece, and to purchase items that they admire.

Pop-up stores also offer collectors the opportunity to build a community around their collections. By engaging with the public and other collectors, they can share their passion for their items and build a network of like-minded people who appreciate their collections.

One example of a collector who has successfully turned their collection into merchandise is Brian Goldner, the CEO of Hasbro. Goldner is a lifelong collector of action figures and other toys, and he has turned his collection into a pop-up store that travels the world, showcasing his favorite items and sharing his love of toys with the public.

At the pop-up store, visitors can see and touch a wide range of toys, from vintage action figures to modern-day collectibles. They can also purchase items from the collection, with all proceeds going to support toy-related charities.

Another example of a collector who has turned their collection into merchandise is Michelle Whitedove, a world-renowned psychic and spiritual teacher. Whitedove is a collector of rare and unique crystals, and she has turned her collection into a line of jewelry that she sells at her pop-up store.

At the store, visitors can see and touch a wide range of crystals, from amethyst to citrine, and they can also purchase pieces from the collection, with all proceeds going to support spiritual and holistic organizations.

In conclusion, by turning collections into merchandise and showcasing them at physical stores, including upcoming NFTs, collectors can share their passion for their items with the world, generate some income from them, and build a community around their collections. With the rise of pop-up stores, it has never been easier to turn collections into merchandise and share them with the world, including NFTs. As the popularity of NFTs continues to grow, the opportunity for collectors to showcase and sell their digital assets in physical form will only become more prevalent.